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We promise to inspire a social and emotional connection through a shared love of premium steak. The Rube’s lifestyle is one that makes people happy and creates special moments and cherished memories. Exceptional experiences begin here!


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Vibrant asparagus incorporates the look and taste of spring! Look to Spring for Party Inspiration

Let the colors and flavors of spring shine at your party. Welcome guests with beautiful cocktails and stay flexible with tenderloin that you can cook indoors or out - no matter the weather!

Cowboy Cut Ribeye with Asparagus Memorial Day Grilling Menu

Even though summer is still almost a month away, Memorial Day weekend is the unofficial start. Just like we put away our winter wardrobe and pull out our flip flops, the same is true for how I cook.